ABOUT APT
ABBY POWELL TURPIN
Abby Powell Turpin is a seasoned communications, PR, and marketing professional, recognized for her exceptional storytelling skills and extensive strategic work across diverse industries.
With over 11 years of experience in television news, Abby excelled as an anchor, reporter, and executive producer in both local U.S. markets and at a national network. Her journalism excellence was recognized with regional Edward R. Murrow, Associated Press, and Emmy awards.
Abby's career in broadcast journalism transitioned into a role as Director of Marketing and Communications at the national nonprofit Keep America Beautiful. Here, she developed and executed strategic communications and marketing initiatives, driving brand growth and overseeing a 700+ affiliate network. Noteworthy achievements include launching the "Affiliate of the Month" program and establishing the KAB Network Communications Group. Her role as writer and host of the Vision for America annual event garnered her team 9 prestigious MarCom industry awards, including the Communitas Award for Excellence in Community Service.
As the Director of Internal Communications at Big Brothers Big Sisters of America, Abby delivered impactful messaging to internal stakeholders, including a network of 230+ agencies nationwide. She spearheaded a comprehensive overhaul of the organization’s communication strategy, crafted and managed content for the BBBSA National Conference, and led the prestigious Big & Littles of the Year program. Her work in strategic communications, public relations, and brand advocacy contributed to improved internal and external engagement.
In 2023, Abby founded APT Communications, Marketing, and Media, emphasizing genuine listening and proactive engagement to tailor communication and marketing strategies to the unique needs of organizations and businesses. In 2024, she partnered with Chuck Rowe of Midwest Studies Group to establish the Strategic Impact Alliance, focused on enhancing services and offering comprehensive support for organizations seeking growth and transformation.
Abby is a graduate of Belmont University in Nashville, Tennessee. She and her husband are the proud parents of a 7-year-old daughter.
"There are few people that I have met during my 25+ year career that balance professionalism, talent, thoughtfulness, dedication, passion, and care for fellow employees and partners as well as Abby. She has an instinctive understanding of people and will initiate projects and prioritize activities to move organizational goals forward by coming to her team with a well thought out plan for executing on her initiative."
"For a state-level project with our university, I hired Abby to edit hundreds of videos and add them to our social media sites. She was meticulous with edits and exceeded all deadlines of this enormous project by weeks. She was a joy to work with and will be our top choice to collaborate with on future projects."
"I can tell anyone from firsthand experience that Abby Turpin is one of the best strategic planners and marketing and communications professionals out there! She will truly elevate your organization like no other."
"I've said several times that Abby is the finest writer I've ever collaborated with and it's true. I'm sure her background in journalism plays a significant role, as she possesses a knack for tailoring her writing to resonate with multiple diverse audiences. Abby hones in on the crucial details we lay out and demonstrates a strong attentiveness to our strategic objectives. Undoubtedly, she is the top communications consultant I've ever brought on board."
APT is proud to have partnered with Chuck Rowe of Midwest Studies Group to offer full-service solutions for organizations and businesses.
CHUCK ROWE
With over 25 years of experience in the nonprofit world, Chuck Rowe has spent time in administrating, fundraising, and programming with two of the largest and most respected nonprofit organizations in the country (Boys & Girls Club and The Salvation Army).
Chuck's hands-on experience in the day-to-day operations and activities inform his decisions, and make Chuck a credible source for any nonprofit looking for guidance in fundraising or strategic planning. His decades of experience and ability to connect with others will be an asset when talking with your donors.
Put us to work for you.
Contact us directly at aptmediacomms@gmail.com or fill out the form on the contact page.